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Exclusive Interview with KuCoin’s Managing Director
In the Crypto OGs podcast, Andres Meneses interviewed KuCoin’s Alicia Cao at the Token 2049 event in Singapore. Cao shared her personal experience, the challenges of the industry and the innovative initiatives KuCoin is implementing to consolidate itself as “the people’s exchange”.
Prior to leading at KuCoin, Cao built his career in digital marketing, working for companies like Yahoo and advertising agencies. “It was all about Google Analytics, numbers and data behind a computer,” he said. However, his first contact with Bitcoin marked a turning point in his career.
“A friend told me about Bitcoin over dinner. He told me it was a way to help people with the volatility of their currencies,” Cao recalled. Although initially skeptical, that conversation sparked her interest in an industry that she says is constantly evolving and offers opportunities for everyone.
Under Cao’s leadership, KuCoin has reached more than 30 million users globally, with a growing presence in key markets such as India and Australia. “We are not looking for grandiose steps, but for steady and sustainable progress,” Cao emphasized when referring to the company’s expansion strategy.
Among the most prominent initiatives is the development of products such as earnings agreements, which offer users financial flexibility. “Five years ago, people were only looking for 100-fold returns on their investments, but now they are looking for sustainable returns,” she explained.
As one of the few women in leadership positions in the industry, Cao shared a message for young women interested in the sector, “You will always find your place in this industry. It’s an ecosystem that needs everyone, not just programmers or tech experts.”
To new users, he advised them to be cautious and do their own research: “Although we have a strong team that analyzes projects, everyone has different risk preferences.”
With a diversified approach, Cao expressed interest in emerging sectors such as artificial intelligence, recognizing its global potential: “AI is an area I will be more interested in.”
The interview with Alicia Cao is a sample of her vision and leadership in the world of cryptocurrencies. If you want to learn more about her ideas and KuCoin’s initiatives, we invite you to watch the full episode.
NEWS HIGHLIGHTS
Gary Gensler announced that he will step down as Chairman of the SEC
The chairman of the U.S. Securities and Exchange Commission (SEC), Gary Gensler, will leave his position next January 20, 2025, he announced last November 21.
It should be noted that, in this way, Gensler will leave the agency on the same day that President-elect Donald Trump begins his second presidential term.
In July, Trump had promised to “fire” Gensler in an attempt to attract cryptocurrency enthusiasts before the US presidential election.
It should be recalled that, under Gensler’s authority, the SEC had taken an aggressive regulatory stance towards cryptocurrencies, bringing more than 100 regulatory actions against companies in the sector.
US Bitcoin ETF Assets Surpassed USD 100 Billion
US Bitcoin exchange-traded funds (ETFs) surpassed USD 100 billion in net assets for the first time on November 21, Bloomberg Intelligence reported.
It should be noted that Bitcoin has dominated the ETF landscape since spot BTC ETFs were launched in January.
Investor interest accelerated following President-elect Donald Trump’s victory in the U.S. election on Nov. 5.
