The crypto market has kicked off the year with mixed signals, price consolidation, and key decisions coming from traditional finance. One of the most important developments comes from MSCI, one of the world’s most influential index providers, which has decided not to exclude Bitcoin or crypto treasury companies from its global indexes, at least for now.
This decision, combined with the current state of the crypto market, offers valuable insight into the growing maturity of the digital asset ecosystem and its integration with traditional finance.

MSCI Steps Back: Bitcoin and Crypto Treasury Companies Remain Included
MSCI announced that it will not move forward with its proposal to exclude so-called “Digital Asset Treasury Companies”—firms that hold a significant portion of their balance sheets in digital assets such as Bitcoin.
Companies widely known for their Bitcoin exposure, including Strategy (formerly MicroStrategy), would have been directly impacted. Had the exclusion gone through, many index-tracking funds would have been forced to sell their positions, potentially triggering billions of dollars in outflows.
Markets reacted quickly. Shares of these companies rose following the announcement, reflecting investor relief as a potentially disruptive decision was postponed.
MSCI also stated it will launch a broader review to better define how these firms should be classified:
are they traditional operating companies, or investment vehicles tied to digital assets?
While the exclusion has been delayed, the discussion is far from over. Still, the message is clear: crypto can no longer be ignored by global index frameworks.
How Is the Crypto Market Starting the Year?
Alongside this news, the broader crypto market has entered the year in a consolidation phase—far from explosive rallies, but also without signs of panic or collapse.
- Bitcoin is trading around the $90,000 level, showing relative stability after last year’s volatility.
- Ethereum is hovering near $3,000, following a similar sideways pattern.
This price action suggests a market that is waiting for direction, likely from macroeconomic developments, regulatory clarity, or fresh institutional catalysts.
Key Factors Shaping the Market Right Now
- Continued institutional participation
Spot Bitcoin and Ethereum ETFs continue to see capital inflows, signaling that institutional interest remains active, even if more selective.
- Macroeconomic uncertainty
U.S. economic data, interest-rate expectations, and legal decisions are influencing risk appetite across both traditional and crypto markets.
- Cautious market sentiment
Sentiment indicators point to a cautious environment, typical of transition periods and consolidation phases.
What This Moment Tells Us About Crypto
MSCI’s decision and current market behavior point to a broader conclusion:
the crypto market is entering a more mature phase.
- The space is no longer driven solely by retail speculation.
- Bitcoin and digital assets are being debated, evaluated, and integrated into traditional financial structures.
- Volatility remains, but it is increasingly accompanied by institutional analysis, regulation, and long-term capital.
Final Thoughts
The year did not start with an immediate rally, but it did deliver important structural signals. MSCI’s decision to keep Bitcoin and crypto treasury companies within its indexes represents another step toward normalization and acceptance within global financial markets.
At CryptoOgs, we will continue to track how institutional decisions and macroeconomic forces shape the digital asset landscape—because understanding the bigger picture is essential for navigating crypto with a long-term mindset.
News highlights
- Bitcoin and Ethereum ETFs See Net Outflows
On January 8, U.S. spot Bitcoin and Ethereum ETFs recorded notable net outflows after strong inflows earlier in the month. The pullback reflected short-term profit-taking rather than a structural shift in institutional interest.
- XRP-Related Products Continue to Attract Capital
Despite broader ETF outflows, investment products linked to XRP extended a long streak of daily inflows, highlighting selective institutional demand within the digital asset space.
- Bitcoin Pulls Back Below Recent Highs
Bitcoin declined modestly on January 8, trading below recent local highs as risk assets weakened globally. Ethereum and major altcoins followed a similar pattern.
- Bitcoin Stabilizes Around the $90,000 Level
By January 9, Bitcoin stabilized near the $90,000 range, entering a consolidation phase as traders awaited macroeconomic signals from the United States.
- U.S. Labor Data Influences Market Sentiment
Weaker-than-expected U.S. employment data reduced expectations for immediate interest rate cuts, limiting upside momentum across equities and cryptocurrencies.
- MSCI Signals Caution but Openness Toward Crypto-Exposed Firms
MSCI confirmed it would not immediately exclude companies with significant digital asset exposure from its indexes, opting instead for a broader review of classification standards.
- Global Markets Refocus After Holiday Period
Traditional financial markets regained activity following the holiday slowdown, with investors closely monitoring inflation trends, central bank policy, and geopolitical risks.
- Binance Highlights Structural Crypto Trends
A year-end industry report emphasized long-term themes such as tokenization of real-world assets, Layer 2 scaling solutions, and the evolution of DeFi and NFTs toward utility-based models.
- Governments Maintain Cautious Stance on Crypto Regulation
Regulatory authorities in several jurisdictions reiterated concerns around digital asset risks, signaling that regulatory scrutiny will remain a key theme in 2026.
- Crypto Market Enters a Consolidation Phase
Overall market action across January 8 and 9 points to consolidation rather than strong directional movement, suggesting investors are positioning cautiously ahead of macro and regulatory catalysts.